Tag: associations


Partnership Provides Powerful Member Engagement Analytics

13

Aug 2018

Partnership Provides Powerful Member Engagement Analytics

(Washington, DC—August 13, 2018) Association Analytics, the leading data analytics software and services company for associations, and Higher Logic, the industry leader in cloud-based engagement platforms, have announced their formal partnership. Sharing the goal of innovating associations through technology, this dynamic union originated on May 23, 2018. An unprecedented case study detailing the impact of this new integration was released at the ASAE Annual Conference,...

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An Approach to Analytics both Hamilton and Jefferson Could Embrace

05

Jul 2017

An Approach to Analytics both Hamilton and Jefferson Could Embrace

Happy 4th of July!  What a great time to think about data independence, democratization, and governance for your association.  In this post we’ll talk about the balance between the central management of data by IT and data directly managed by association staff. Leading analytics tools provide great capabilities to empower people to make data-guided decisions. The ability to analyze diverse data from a breadth of sources in a usable...

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How to Determine What Data to Combine

03

Oct 2016

How to Determine What Data to Combine

There is a lot of value in combining data from one business area with data from another business area. Similar to a jigsaw puzzle, when we combine data sets and put the pieces together, we get a complete picture of customers, events, and activities. But how do you know what data to combine? Take Inventory of What You Have To get started, take inventory of the...

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24

Aug 2015

Association Analytics: Begin with the End in Mind

Often association leaders ask me, “Where is the best place for us to begin our data analytics initiative?”  I like this question and am reminded of Steven Covey’s expression that before we undertake a new initiative, we should “begin with the end in mind”.  When it comes to data analytics for associations, this means starting with your strategic plan. One association’s strategic plan, for example,...

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27

Jan 2014

For Nonprofits and Associations, the Time is Now for BI

Business Intelligence can improve nonprofit and association decision making.  Most of us are familiar with the scenario where we extract information from a variety of different systems that each serve their own purpose, but are not integrated.  In recent years, there has been a push to integrate systems or to try to put everything into one multi-purpose system, like an AMS (Association Management System) or CRM...

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23

Dec 2013

Top Trends in Business Intelligence for Associations for 2014

Top Trends in Business Intelligence for Associations for 2014 Tableau software recently compiled their set of Top Ten Business Intelligence Trends for 2014. Not all of these trends will be impacting the association space. Some of these trends are more relevant in the corporate space, but could become more relevant as more time passes and technologies are less expensive and accessible. In this blog we...

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18

Nov 2013

How to Choose the Right Visualization for your Association

Choosing the right data visualization is as important as choosing the right outfit to wear to an important meeting. Although your alma mater’s sweatshirt is perfect for the ball game, a suit and tie is more appropriate when trying to convince your board to increase your budget. Similarly, you are going to catch some flack for showing up to the game in a suit and tie!...

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14

Oct 2013

7 Business Intelligence Mistakes Associations Should Avoid

The private sector and government organizations have been using Business Intelligence (BI) for over 15 years. The good news for those of us in the association space is that we can learn from their mistakes and avoid them when starting BI programs for our associations. Below is a summary of common mistakes and how they can be avoided. 1. Not Solving a Real Business Problem It’s easy to get...

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30

Sep 2013

Data Discovery – a “Bicycle for the Mind”

Steve Jobs said that computers are like a “bicycle for the mind” allowing us to go further faster with less effort.  Within the field of business intelligence, I believe data discovery should be the same, amplifying our intelligence and creativity, allowing us to see patterns and insights which we can use to create the future of our organizations. Data Visualization is Key A key feature...

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08

Jul 2013

How to Create a Data Inventory for Associations and Nonprofits

Locating Your Data Do you know where all your data is? Associations, like all businesses, have so many working parts that it can be difficult and time consuming to keep information both centralized and easily assessable. However, in the age of data analytics, it has become even more critical to know the location and importance of your data in order to use it to fulfill your mission. After...

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