Turning Association Data Into Action
Acumen connects all your key data sources and turns them into easy-to-use dashboards that drive smarter decisions across your association. Our new modules provide deeper insights into your association’s membership cycles, renewal behavior trends, event participation, sales, community, and other critical engagement areas.
More Than Just Data Reporting
With Association Analytics and Acumen, associations act on what they know, not what they think they know. We deliver actionable data and insights that drive revenue and advance your mission. And we are here to help you every step of the way, from big picture thinking about your long-term analytics strategy to the nuts and bolts of data best practices and seamless implementation.
“If someone hired me as CEO of an association that has yet to start using data or is struggling with adoption, the first thing I would do is get Acumen on board.”
“We really love working with A2 and are excited that we’re now making data-driven decisions!”
“We knew we wanted to make data-driven decisions but were honestly a little nervous to get started as we weren’t sure we had the resources to fully leverage analytics. The A2 team gave us a roadmap, held our hand and set us on a path for success.”
“It’s a single version of the truth.” – Christin Berry, VP of Business Analytics and Data Services, ASAE
How Other Associations Are Harnessing The Power of Their Data
We know data inside and out and we know associations inside and out. We’ve been helping associations harness the power of their data since 1999. Whether it’s member engagement, event planning, or revenue generation, everything that an association does can be done better with Acumen. Below are just a few of our association success stories.
Passionate About Data. Focused on Your Mission.
Associations are unique; helping them get more out of their data is our passion—and expertise. We understand how associations work because we only work with associations. Our team has an extraordinary level of experience and a well-known commitment to customer service. When we partner with you, your mission is our mission. That’s why we provide extensive learning tools to help you succeed beyond expectations.