Leadership Team

Julie has 15 years’ experience successfully driving finance, strategy, sales and, corporate development. She is an industry thought leader who infuses innovation into data analytics through technology implementation, product and service management, talent and team development, and continuous improvement to business processes.

Julie is passionate about interpreting the story in the data to drive decisions and facilitate success. She holds an M.B.A. in Finance and Organizational Leadership from Duquesne University and a B.S.B.A. in Accounting and Finance from the University of Pittsburgh.

Her belief in the power of data analytics drove her to the helm of Association Analytics and to year-round conferences, where her insights as a featured speaker, deliver applicable takeaways and sought-after value.


Mark leads client engagement and client success strategies. His spirit of collaboration, passion for client education, and vision for association innovation has empowered thousands of associations to grow through alliances and technical resources.

President & CRO

Bill has more than 15 years of experience leading growth and optimization of technology companies in software development, business intelligence, integration and consulting. As Vice President of Strategy and Solutions, Bill is responsible for development, continuous improvement, and quality delivery of the A2 product and services portfolio to provide the best value and customer experience. When not focusing on A2 operations, he works closely with clients to develop and execute Analytics Strategies and Roadmaps to help associations use analytics to drive their mission. Prior to joining Association Analytics, he served as Vice President of EastBanc Technologies where he directed tenfold growth as a key player in guiding product and service strategy, service delivery, and operations. His previous experience includes management, operations, and human resources positions in the technology consulting from boutiques to big 4. Bill holds a BA College of William and Mary.

SR. VP, Strategy & Solutions

Matt leads the development of the Association Analytics products and cloud platform. These innovations include the extensible data architecture designed specifically for associations, integrations with industry-leading source systems, the Amazon Web Services (AWS) environment, and advanced analytics solutions involving recommendation engines, text analytics, and other predictive models.

Matt contributes a unique combination of technology, business, and strategy skills along with strong association knowledge to Association Analytics customers and played a key role in the development of the Analytics Strategy and Roadmap (ASR) service and product implementation processes. Matt has also had the opportunity to apply his diverse industry knowledge of e-commerce, healthcare, retail, software development, manufacturing, financial services, and government across a range of Association Analytics customers. This role provides Matt the opportunity to keep Association Analytics customers on the forefront of innovation with research and development efforts that include voice-enabled technologies, IoT applications, and image recognition.

Matt’s career in the association world began with his role as the Business Intelligence Manager for the International City-County Management Association. Matt’s previous experience also includes leading e-commerce business intelligence for a Fortune 500 retailer, providing professional services for a Silicon Valley software company, and developing the financial modules of an ERP application.

Matt holds a Master’s degree from Carnegie Mellon University in Electronic Commerce, a joint program between the school of computer science and the Tepper School of Business, along with a Master in Public Policy (MPP) degree from George Mason University that provides valuable insight into mission-driven organizations. Matt is certified as a Project Management Professional (PMP) and holds SAS Certified Predictive Modeler Using SAS Enterprise Miner and Cloudera Certified Developer for Apache Hadoop (CCDH) credentials.

Matt is an avid follower of public policy, economics, and business and always enjoys exploring the DC-area.

SR. VP, Product Development & Technology