The first meeting of the Association Analytics Network, sponsored by DSK Solutions and held at ASAE, 1575 I Street, NW, Washington DC was held on Friday, December 11, 2015, from 10 am – 2 pm.  The focus of the meeting was an open conversation about the current state of association analytics and best practices for adoption.


  • Welcome and Introductions – Debbie King, CEO, DSK
  • Association Analytics: State of the Art and the Future – Reggie Henry, CIO, ASAE
  • Association Stories (short presentations) – Debbie Herrin, OSA; Karine Blaufuss, AGU; David Stephenson, Worldwide ERC
  • Working Lunch
  • Open discussions/Networking

 Discussion Topics

  • What’s working
  • What’s not
  • How to encourage the analytical mindset
  • Adoption acceleration strategies
  • Key Performance Indicators/What to measure
  • What’s next

Key Benefits:

  • Ideas and feedback from peers in an informal environment
  • Network with others association analytics leaders
  • Concrete suggestions to improve your analytics operations
  • Stimulating conversations, good company, free lunch!

 Next Meeting:

The next meeting is scheduled for the week of March 21, 2016.