logoThe 2016 ASAE Annual Meeting kicks off in Salt Lake City on August 13. This is our guide to all things analytics and data at this year’s event.


This year, analytics is at the forefront with an entire education pathway dedicated to analytics! And we’re presenting two can’t-miss programs on analytics at #ASAE16.

Social Media Intelligence Pre-Conference Workshop

Saturday, August 13, 1:00-4:00 p.m. MDT

In the world of Facebook, Twitter, and Yelp, where water-cooler conversations with co-workers and backyard small talk with neighbors has moved to the digital arena, associations must continuously monitor online opinions in an effort to guide their actions. Are members satisfied with our products? How are our policies perceived? Do ambassadors agree with our legislative platform? This workshop will help anyone facing the challenge of making sense of social media data to move beyond the current practice of social media monitoring to more comprehensive use of social media intelligence.


  • Debbie King, CEO, Association Analytics
  • Bill Conforti, COO, Association Analytics

Strengthen Your Association:  Using Data as an Asset

Sunday, August 14, 4:00-5:00 p.m. MDT

You have data…there’s no question about that. You’d like to maximize your data assets to position the association for growth. Data quality management is your first step and is the foundation of every successful business analytics initiative. Join us to explore the impact of data quality and learn how to measure the health of your database(s). Discover tips on how to identify, correct and prevent anomalies to enable you to make smarter and more informed decisions. See examples of how to use data visualization to clean up your data and prepare for analytics.


  • Christin Berry , senior director, business analytics, ASAE
  • Debbie King , Chief Executive Officer, Association Analytics

Our Vice President Tori Liu is also speaking on a panel on building trust between IT and other departments — a critical skill for successful change management in data analytics. Read more.


Stop by our booth in the Expo (Booth #210) to test drive an association dashboard created using Tableau. Be sure to drop your business card off for a chance to win a 4-Hour complimentary Analytics Strategy & Roadmap Session or one of two Fitbit Alta Fitness Wristbands. Then, sign up to meet with us one-on-one in the Business Connection Lounge.

See you in Salt Lake City! Learn more about this exciting event at annual.asaecenter.org