(Washington, DC— June 20, 2016) DSK Solutions announced that it has re-branded and changed its name to Association Analytics.
“Our new name reflects our exclusive focus on data analytics for associations,” said Debbie King, CEO of Association Analytics. “Our purpose is to help associations make decisions with confidence to advance their mission and improve the world.”
Association Analytics has been the leading data analytics practice serving the association industry since 1999.
In the last few years, association data has grown exponentially. At the same time, associations are struggling to stay relevant and serve their customers. Association Analytics believes data is the key to helping associations stay relevant and thrive.
Association Analytics collects, cleans, and combines association data from multiple sources to create a “single source of truth” for associations.
The company’s business intelligence analysts use Tableau to create interactive dashboards and data visualizations that provide actionable insights. Dashboards are supported by flexible data architecture, which can grow with associations.
As part of the company’s re-brand, Association Analytics debuted a new website at associationanalytics.com, featuring a weekly blog on data analytics best practices.
The company also released a new logo. The brightly colored logo emphasizes the company’s focus on associations and features two bars that symbolize data visualizations. Download the Association Analytics logo.
Tori Miller Liu, Vice President
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